What can you begin doing today to build a culture of worthy intent within your organization?

Over the weekend, I got a phone call from the admin of one of our clients. Nancy called on a Saturday morning at 11:15a because she had gone into the office specifically to make sure that some packages containing training materials I had mailed earlier in the week had arrived. She went out of her way to provide discretionary service. Nancy’s above and beyond service is an example of relational capital beginning within.

The Power of Worthy Intention

When your company has worthy intentions towards you (the employee) and has worked to establish a great relationship through it’s leadership and culture, then you will (generally) go out of your way to provide discretionary performance back to your company’s clients and vendors – just like Nancy did for me. This above and beyond service is relational capital.

Peace of Mind

Nancy knew that if those packages didn’t arrive, I would have to spend my weekend running around getting the materials collated and printed for Monday morning. In part, due to the culture of worthy intent created by the leaders of the company Nancy works for, she extended to me the service of going into the office on her day off and checking for those packages, and then calling me to let me know they had arrived. Quisforexasex She extended the relational capital of “peace of mind” that allowed me to have a stress-free weekend.

Would your employee have done the same for one of your vendors?

What can you begin doing today to build a culture of worthy intent within your organization?